Privacy Policy

Last Updated:
August 4, 2025

At River API, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy outlines how we collect, use, store, and protect your data when you interact with our website (https://riverapi.webflow.io/), services, or APIs. As a UK-based company, we comply with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and other applicable data protection laws.

1. Information We Collect

We may collect the following types of information:

  • Personal Information: When you contact us, submit a form, or engage with our services, we may collect your name, email address, company name, phone number, and other details you provide.
  • Usage Data: We collect information about how you interact with our website, such as IP addresses, browser type, pages visited, and time spent on the site, using tools like cookies and analytics platforms.
  • API and Service Data: If you use our APIs or services, we may collect data related to your usage, such as API call logs, error reports, and performance metrics, to ensure optimal functionality.
  • Business Data: For clients engaging in our AI and API integration services, we may process data provided by you or your systems to deliver our solutions, such as datasets for AI model training or integration configurations.

2. How We Use Your Information

We use your information to:

  • Provide and improve our API integration, development, and AI solutions.
  • Respond to inquiries, provide customer support, and communicate project updates.
  • Analyze website and service usage to enhance user experience and optimize performance.
  • Ensure the security and integrity of our systems, including monitoring for suspicious activity.
  • Comply with legal obligations, such as maintaining records for compliance with UK GDPR.

3. Legal Basis for Processing

We process personal data under the following legal bases:

  • Consent: When you provide explicit consent, such as submitting a contact form.
  • Contract: To fulfill our obligations under agreements for API development or AI services.
  • Legitimate Interests: For analytics, security, and improving our services, where these interests do not override your rights.
  • Legal Obligation: To comply with applicable laws and regulations.

4. Sharing Your Information

We do not sell or rent your personal data. We may share your information with:

  • Service Providers: Trusted third parties who assist us in delivering services, such as hosting providers or analytics tools, all of whom are UK GDPR-compliant.
  • Business Partners: For specific projects, with your consent, where data sharing is necessary to deliver services.
  • Legal Authorities: When required by law or to protect our rights and safety.

5. Data Security

We implement robust technical and organizational measures to protect your data, including:

  • Encryption of sensitive data in transit and at rest.
  • Regular security audits and monitoring for threats.
  • AI-driven anomaly detection to identify and respond to potential breaches.
  • Access controls to limit data handling to authorized personnel only.

6. Data Retention

We retain personal data only for as long as necessary to fulfill the purposes outlined in this policy or as required by law. For example:

  • Contact form data is retained for 12 months unless a business relationship is established.
  • API usage logs are retained for 6 months for performance analysis.
  • Client project data is retained as per contractual agreements or legal requirements.

7. Your Rights

Under UK GDPR, you have the right to:

  • Access your personal data we hold.
  • Request correction of inaccurate data.
  • Request deletion of your data (subject to legal obligations).
  • Restrict or object to processing in certain circumstances.
  • Data portability to transfer your data to another provider.
  • Withdraw consent where processing is based on consent.

To exercise these rights, contact us at privacy@riverapi.io. We will respond within 30 days.

8. Cookies and Tracking

Our website uses cookies to enhance user experience and analyze performance. You can manage cookie preferences through your browser settings or our cookie consent tool. Essential cookies are required for website functionality, while optional cookies support analytics and marketing.

9. International Data Transfers

As a UK-based company, most of our data processing occurs within the UK. If we transfer data to third parties outside the UK, we ensure compliance with UK GDPR through adequacy agreements or standard contractual clauses.

10. Third-Party Links

Our website may contain links to third-party sites. We are not responsible for their privacy practices, and we encourage you to review their policies.

11. Changes to This Policy

We may update this Privacy Policy to reflect changes in our practices or legal requirements. We will notify you of significant changes via email or a notice on our website.

12. Contact Us

For questions or concerns about this Privacy Policy, please contact:

River API
Email: youremail@gmail.com
Address: you address

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